| "The split among male and female Web users in Canada is almost exactly 50-50" |
and
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| "Silver Surfers By far the fastest-growing demographic when it comes to Web usage" |
"the number of unique online visitors in Canada hovered at about 23 million users in the fourth quarter of 2010"
Let's have a good look at this..... are they trying to get me to compare this 23 million to our countries population of 34 million....or 67%, oh come on that's ridiculous, or is it. First of all, that is 'unique users' in the forth quarter, the same user could be logging in daily or even multiple times a day from different devices; the home pc, the work laptop, a cell phone, tablet etc. and then, there's the whole argument about an IP address being associated with 1 person. In truth this number doesn't give us a sense of how many Canadians are online.
Looking further into the article, the statement
doesn't clarify how many of these 95% ARE accessing high speed..... and how many in-fact have Internet accounts."Approximately 95 per cent of Canadian households can access broadband services using land-line facilities"
As for Canadians being Internet junkies, I'd buy that, we spend alot of time online, it can get very cold in many parts of this beautiful country. The fall is quickly approaching and we are reminded how few hours of daylight we get, so yes, we hangout inside were its warm and we go ONLINE, but are we double the world wide average? What about Europe?
Taking a look at some real fact, I myself spend a considerable time online, I'd say higher than our supposed Canadian average. Why you ask, well I'm job searching and the Internet, including some key social media sites such as LinkedIn(a social networking website for people in professional occupations) are a must when looking for work. Not only do I spend hours reviewing job postings on the countless sites: eluta , simply hired, indeed to name a few, but then there is the company websites themselves. They also have career sections, such as TD or Telus might even have a new role posted daily at times. You can request job alert be sent to your email from these company sites. Then, when an opportunity perks your interest, there is the hours of research visiting that companies website to asses the type of company they are, are they a good employer, how should I present my resume, my cover letter? Then on search engines such as Google and bing, what does the rest of the world have to say about this company. Do they have a social media presence, can I find a video clip of the person that will interview me on You Tube and of course, do they have a profile on LinkedIn. Needless to say, when in job searching mode, spending 5-6 and at times 8 hours a day online is very easy to do. If I took that number and narrowed it down to Social Media sites, I'd say 2/3 to 3/4 of that time.
Having an even closer look at Social Media, I spend a great deal of that time on LinkedIn and Facebook, but also Amazon, reading others comments on books I may want to purchase or writing some up myself. Then there is You Tube, it's not only for music videos, like today I just watched an old clip of George Clooney on Facts of Life cause the radio mentioned it was 27years ago today he got his debut there. You Tube also helped me understand how to properly prune my tomato plans this summer and change a flat on the rear wheel of my bike. I love spending time watching TED presentations when I'm in the mood to be inspired. Yes there is so much more to You Tube it's funny how it's viewed at times by employers only as a play thing rather than a learning tool.
As a Canadian, are you a heavy users of the Internet, are you spending 2-3hours or more online each day and what about on your mobile device too and in particular your Social Media time.



I enjoyed this blog, but with my corporate communications background and follower of the CP Style Book, and resultant discipline, I had some difficulties with the presentation (such as the yellow highlights, mixing fonts, etc.) from a style perspective. But that in itself is good experience for me since blogging can be, and in this case is, an unconventional way of communicating. So your actual presentation will make me take that into consideration in my future blogs and focus more on the actual presentation than I did for my first assignment.
ReplyDeleteI completely agree with you that they didn't explain or define the term "unique user". I often find that term to used ambiguously and as a result, the info being presented may or may not actually support the author's argument. So this is an excellent point you make, especially when you highlight the IP address controversy and multiple devices many people have access to and use. The same can be said for your argument about the percentage of homes that CAN access high-speed services versus the percentage that actually DO. So you have pointed out another weakness in their argument.
And like me in my blog, you hammer home the point that for many people, their primary use of the Internet is for job hunting, a key use of the web that the source articles neglected to mention.
I am what the article would call a heavy user becuase i log about 35 hours a week. Most of it is on facebook where i connect with what is going on in my friends and families lives and i share photos of funny things with them to give them a smile.thew rest is either looking up information and trivia on movies i watch on netflix or checking emails. And having a blackberry makes it easier to check on my facebook and emails as i have them synched with my cell.
ReplyDeleteAnne I enjoyed your post it was very interesting and you defined the the Canadian Internet usage very well.
ReplyDelete